Every Neighborhood Has Hidden Food Makers. Find Yours.

Your Neighborhood's Homemade Food Marketplace.

Bakers. Growers. Farmers. Cottage Cooks. All in One Place.

Craving cookies from a home baker? Garden tomatoes from a neighbor? Farm-fresh eggs down the road? You've found the right place. Butter & Sage Market is your neighborhood's homemade food marketplace - it's like Etsy for food. Browse bakers, growers, cottage cooks, and local farmers in your area. Order online. Pick up locally.

food co op illustration

Meet a Few of Our Valued Vendors

How It Works

Three steps to good food.

Search your ZIP

Meet the makers a few doors down - bakers, growers, cottage cooks, and farms.

Order online

Reserve & pay in a tap - no more orders lost in DMs or cash-only guesswork.

Pickup local

Grab it at the market or the maker's door — and keep good food on your block.

Where do you fit?

Pick your path.

I want to shop

Find homemade food, follow makers, and reserve for weekend pickup.

FIND VENDORS

I want to sell

Open a free shop, take real orders, print labels, and plan market day.

OPEN A SHOP

I run a market

Manage website, sponsors, applications, booth maps, fees and compliance in one dashboard.

LEARN MORE

For Vendors

Everything you need to sell from your kitchen.

Start free. Upgrade when you're ready to grow - the tools scale with you.

Free tools

$0 Forever

  • Free storefront & product listings
  • Order management
  • Pickup/delivery calendar
  • Pickup & delivery schedules, order limits & drops
  • Email & text opt-in
  • Reviews - collect & import
  • Cottage law sales tracker, analytics
  • Branded order emails & customer communication

Pro tools

For Growing Shops

  • Ingredient tracking
  • Save recipes
  • Pricing calculator & pricing alerts
  • Label Maker
  • QR Code
  • Email marketing & automation - request reviews, send coupons, promote new products
  • Prep & pack, sync with calendar
  • Automated shopping lists

... and so much more

man at a farmers market stand

Business Insights

30+ years of marketing and business experience, distilled for the cottage food maker. From pricing your sourdough to growing your first 100 customers - real advice from someone who's done it.

Fresh spring pea and mint pasta with lemon brown butter in a white bowl — farmers market recipe

Recipes & Cooking Tips

Turn your market finds into something magic. Kitchen-tested recipes for every skill level - from your first sourdough to a dinner party showstopper.

Beautiful farmers market booth display with tiered wooden stands, colorful jam jars, and linen tablecloth

Shop Your Favorite Farmers Markets

5,000+ farmers markets across the US - browse vendors, discover products, and pre-order for pick up on market day. No more wondering if your favorite baker will have sourdough left when you get there. Order ahead. Just show up.

What you get when you sign up

Everything you need
to sell. In one
sweet stack.

Not just a shop page — a whole storefront, an event hub, and a spot on the map. Beautifully branded, live in under 10 minutes.

Branded Storefront Class & Event Pages Local Discovery Map
LIVE — yourshop.butterandsage.shop
honeyedhearth.butterandsage.shop
Bea the Butter & Sage bee, pointing at your new shop
< 10 min To launch
0% Marketplace fee on classes

Pro Tools to Manage Your Business

Need to figure out how to price your products? Scale a recipe? Figure out how big of a cake you need to feed 200 guests? We offer a series of pro-tools to help you manage and grow your business.

Wondering if Butter & Sage Market is Right For Your Business?

Our platform was designed with all of the features to help small & cottage food businesses thrive and grow. Our diverse food marketplace gives you the opportunity to take advantage of a network of other food businesses to gain visibility and compete against the big guys - just like shops in a mall, only virtual. Need more information to decide? Check out... 

Cottage food baker packaging artisan cookies for online custom orders — platform comparison HotPlate vs Butter and Sage Market
--- Est. 2026 - Cottage Cooks Welcome

The Cottage
Food Collective

A peer circle for cottage food businesses, home bakers, small farms, growers & market-day vendors - trading the small wins that make small batches work. Connecting neighbors withlocal food vendors for stronger food economies.

Introducing Brand Generator & Social Studio

The last design decision you'll ever make

Three Taps Tonight. A Cohesive Brand By Saturday.

Colours, house style, type — that's it, and you're done deciding. Everything below is set in the real faces and your real colours, so your booth, your bag and your feed read as one business instead of three. Change your mind on a single asset and the rest stay where they are.

One look, from the booth to the feed

Three of the eight house styles, drawn from the same six products. Your price list, your weekly menu, your booth sign, your product posts — nobody hired a designer, opened a design app or resized a canvas.

Sorbet Peony & Pearl — cake pops, cookies, buttercream blooms · set in Bodoni Moda & Outfit

Business identity sign · 24 × 18 in

Price list · 8.5 × 11 in

Weekly menu post · 1080 × 1080

Single product post · 1080 × 1080

Stamped Wren & Rye — sourdough, pies, preserves · set in Zilla Slab & Archivo Narrow

Business identity sign · 24 × 18 in

Price list · 8.5 × 11 in

Weekly menu post · 1080 × 1080

Single product post · 1080 × 1080

Farmhouse Wren & Rye — sourdough, pies, preserves · set in EB Garamond & Jost

Business identity sign · 24 × 18 in

Price list · 8.5 × 11 in

Weekly menu post · 1080 × 1080

Single product post · 1080 × 1080

Bea's Buzz

Get Back to Baking, Bea Handles the Rest

Getting your business online can feel like a lot. Bea gets it. She's been there (well, she's a bee, but still). As a vendor you have access to Bea, and on our paid plans plenty of tools to help you manage your business. No need for multiple apps, spreadsheets, or DMs. Everything you need to run - and promote - your business, all in one dashboard.

bea flying waving