Getting Started: Setting Up Your Butter & Sage Shop

Welcome to Butter and Sage Market!

You made it. Now let us get your shop ready to sell. This guide walks you through the six steps to go from just signed up to I have customers. Most vendors complete this in under an hour.

Step 1: Complete Your Store Settings

Go to Settings – Store and fill in your store name, description, and contact info. This is what customers see first — make it personal and specific. “Hand-poured beeswax candles made on a hobby farm in central Ohio” is infinitely better than “I sell candles.” While you are here, also upload your logo and banner image — even a clean photo of your products beats a blank gray placeholder.

Step 2: Customize Your Shop Design

Go to Settings – Shop Design to choose your shop layout, brand colors, tagline, and maker photos. This is where your shop gets its personality — pick the look that fits your brand.

Step 3: Connect Your Payment Method

Go to Settings – Payment and connect Stripe. This is required before you can receive any money. Do not skip this step and then wonder why you are not getting paid.

Step 4: Add Your First Products

Go to Products and add at least 3 products. More listings means more chances to be discovered. Include your best photo, a specific description, and a fair price.

Step 5: Set Up Shipping or Pickup

Go to Settings – Shipping and configure how customers will receive their orders. Local pickup only? Flat-rate shipping? Free shipping over a certain amount? Whatever your model — set it up so customers can actually check out.

Step 6: Add Your Social Links

Go to Settings – Social and add your Instagram and Facebook links. Buyers like to check you out before they buy. Make it easy.

You Are Ready!

Once these six steps are done, your shop is live and visible in the marketplace. Now it is time to start promoting — share your store link, announce on social media, add your QR code to your market booth. Fresh. Local. Sustainable. Let us go.